Crossing Srl has taken part at Agrifood Innovation Festival 2024, an event organized by Food Hub dedicated to the innovations in the Agri-food sector, The BeSoGreat project was presented during the networking tables with great interest among the participants. The project, funded by the European Commission under the Interreg 2021-2027 program, aims to innovate and support the agrifood sector by promoting advanced and sustainable technological solutions. Participation in the festival allowed Crossing to share the progress and potential of BeSoGreat, thus contributing to the growth of the innovation ecosystem in the sector.